Kenya's Smallholder Coffee Farmers Face Critical Challenge as EU Deforestation Law Takes Effect
- Karen Connors

- Jan 22
- 1 min read

A Turning Point for Global Coffee Trade
The European Union's Deforestation Regulation (EUDR) has officially taken effect, marking a watershed moment for global coffee production. This landmark legislation aims to eliminate deforestation-linked products from EU markets, but its implementation is creating unprecedented challenges for smallholder farmers in Kenya and across Africa.
The Challenge for Kenya's Coffee Farmers
Kenya's coffee sector faces a critical juncture. The EU currently accounts for over 50 percent of Kenya's coffee exports, making compliance with the new regulations essential for continued trade. However, thousands of smallholder farmers lack the resources and technology to meet the stringent documentation and traceability requirements.
Key Impacts of the EUDR
The regulation creates several significant impacts: increased compliance costs for farmers and exporters, the need for digital farm mapping and deforestation risk assessment, potential market access restrictions for non-compliant producers, and competitive advantages for larger, better-resourced farms.
Government and Industry Response
In response to these challenges, Kenya's government has announced plans to cover the full cost of mapping coffee farms to help farmers comply with EU regulations. Additionally, partnerships between agtech firms and Kenya's National Coffee Cooperative Union are leveraging AI-powered platforms to enable farmers to register their farms, assess deforestation risk, and generate compliance reports.
Looking Forward
While the EUDR presents significant challenges, it also offers an opportunity for Kenya to position itself as a leader in sustainable agricultural exports. By supporting smallholder farmers through government initiatives and technological innovation, Kenya can ensure that its coffee industry not only survives but thrives in this new regulatory environment.



